music // Huichica Music Festival 2011

It was June in Sonoma—when all everyone expects is sunshine and blue skies for miles—but it rained. And rained. And every event in the area was cancelled. Except one: the second annual Huichica Music Festival.

In fact, it’s our belief that the inclement weather made an outstanding music festival that much more “rock and roll.”

“The music was mesmerizing, the vibe was infectious, and Mother Nature was awesome,” says Gun Bun president and festival co-producer Jeff Bundschu.

After outstanding and idiosyncratic sets by David Williams, CB Brand, Tu Fawning and Breathe Owl Breathe in the cozy Gundlach Bundschu winemaking facility, the 2011 Huichica Music Festival made the move outdoors, where curtains of clouds had temporarily pulled back to reveal a few bona fide moments of blue.

These United States then barreled out a kind of boogie that not even a few rain showers could squelch. The unsinkable, infectious vibe was kept deftly afloat by Richard Swift and Sonny & The Sunsets. It seemed that precipitation only furthered the bonding experience, as crowds crammed into tents, warmed themselves near [the bejkr]‘s brick-oven fire and clinked wine glasses in the rain.  Here’s part two of the video:

A moist day got mushier and still, we thought the 2011 Huichica Music Festival couldn’t be any more perfect. As streaks of sunset rendered Sonoma Valley luminous in the distance, we were alternately mesmerized by J Mascis’ stunning set and the Fruit Bats’ deliriously sweet boot-stomping romp—all featured in part three of the video:

The second annual Huichica proved that despite the deluge, the crowd’s collective spirit and interest in seeing independent artists play Sonoma’s historic winery was far from dampened.

Yes, the setting is gorgeous, the artists are stellar, the wine is superb—but ask what makes Sonoma’s Huichica Music Festival one of our favorites and we’ll tell you: the intimacy with the artists.

The person in the crowd to your left hollering and dancing along to one set may likely be on the stage performing during the next. Mingling with musicians over a glass of Gewurz in a cozy wine cave puts Huichica head-and-shoulders above most other music festivals.

We think this final performance of the 2011 Huichica festival—Eric D. Johnson of Fruit Bats leaving the stage and singing a capella among the crowd—just about sums up the magic of those kinds of experiences.

David Williams :

CB Brand :

Tu Fawning :

Breathe Owl Breathe :

These United States :

Richard Swift :


Sonny & The Sunsets :

[the bejrk] :

J Mascis :

Fruit Bats & Friends :




presented by
Huichica Music Festival

filmed + edited by
The Art Dept.

music by
David Williams
CB Brand
Tu Fawning
Breathe Owl Breathe
These United States
Richard Swift
Sonny & The Sunsets
J Mascis
Fruit Bats

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